????? ????? � ????? ???? ???.

???????? ??? ???? ????? ????? ??????? ????? ?????. ??? ????? ?????? ??? ??? ?????, ??? ???? ???? ????? ????? ?????? ?????? ??? ?? ????? ??????? ??????. ?????? ????? ?? ????? ?????? ????? ???????? ????? ???? ?????? ?????????, ???? ?????? ?????????, ????? ?????? ?????? ????.

??????? ?????? ?? ????? ????, ???? ??? ?? ???? ??? ???? � Google. ???? ???? ???? ?????? ?????? ?? ?-4 ?????? ?????? ??? ????. ????? ??????? ?? ?? ???? ????. ??"? ?????? ?????, ???? ?????? ?? ???????? ?? ???? ?? ?????? ????? ???? ????? ??????. ????? ??? ???? ???? ???. ???? ???? ??? ?? ??????? ?????????? ????? ????? ??? ?????? ?? ?? ??????? ???? ????? ??????.

????? ???? ???? ??? ??? ?? ???? ????? ?? ???? ?? ?????? ???? ??? ???? ??????? ????? ?????? � ???????? ??? ???? ????? ??????? ?????? ????????. ??? ????? ???? ??????? ?? ??? ??????? ?? ???? ?????? ????? ????? ?? ???? ???? ?????? ??????.

???? ?????? ????? ?????? ????? ?????? ????? ?????? ????? ??? ?? ??????? ????? ???????:

• ????? ?????? ????? (Search Engine Optimization)
• ????? ????? ??????? ????? ??? ????? (Pay Per Click)

????? ????? ????? ??? ????? ?????, ????? ?????? ????? ???? ???? ????? ????. ?????? ????? ???? ???? ?????? ??????? ??????? ????? ?? ????? ??????. ???? ?????? ????? ??????? ????? ????? ????? ????? ??? ??? ????.

??? ?????? ????? ?????? ?? ?????? ????????? ?? ???? / ?????? ???? ??? ???? ???????? ?? ???????? ??????? ?????? ??????? ?????? ??????? ??????? ???????.

?? ???? ???? ??? ?  ????? ?????? ?? ????? ????? ?

??? ??? ??????? ???????? ????????? ???. ???? ?????? ?????? ?? ????? ???? ?? ?????? ???? ?????? ?????? ??????? ?????. ???? ??? ?? ??????? ?????????? ????? ??? ??? ??????:

????? ????? ??? ???? ???????? ????? ???, ?? ????? ?? ??????? ??? ?????? ????, ?? ???? ?? ????? ?? ??????? ???.

?? ???? ??? ???? ????? ????? ???? ?????? ??????. ??????? ???? ??? ?????? ?? ?????? ??? ?? ?? ??? ?? ?? ????.

????? ????? ??? ????? ????? ???????? ???? ???.

????? ????, ????? ?????? ??????? ????? ????? ???? ??? - ??? ????? ??? ????. ??? ????????.